| Think camo gear is only for outdoor sportsmen? Think | | | | bright camo colors like blue and pink, custom camo |
| again. While camouflage may have been created to | | | | tees are an easy way to incorporate this new fashion |
| help you blend in to your surroundings, it is now being | | | | trend into any wardrobe. |
| used in mainstream fashion to make people stand out. | | | | Military |
| Designers like Louis Vuitton and Christian Dior are | | | | Military-inspired camo clothing is a great way to show |
| incorporating camouflage patterns in their lines, and | | | | support for our troops. Proceeds from some custom |
| everyone from celebrities to housewives is sporting | | | | camouflage T-shirts benefit military families, and many |
| camo patterned apparel to show their support for our | | | | companies are sponsoring military-themed promotions |
| troops. Although camo apparel and accessories are | | | | to display the strength of their business. |
| appearing in new markets, they have not lost their | | | | Hunting |
| primary use among hunters and gamers. According to | | | | Sales of recreational shooting sports equipment and |
| the NSSF, more Americans hunt and target shoot than | | | | clothing remain among the top performers in the |
| go skiing, canoeing and kayaking combined, putting | | | | sporting goods industry. In 2006, the NSGA estimated |
| camouflage apparel and accessories in high demand. | | | | the sales of hunting clothing like camo jackets and |
| Consider the many uses for camouflage gear, and you | | | | caps at $1.5 billion, ranking in the top five areas of |
| may just uncover some hidden potential of your own: | | | | sporting apparel sales. Whatever your marketing |
| Fashion | | | | promotion needs, try using logoed camo gear to build |
| Women are embracing camo patterns in all areas of | | | | relationships with customers, employees and business |
| fashion. With custom digital camo patterns and new | | | | partners. |